What makes us different?

Any company can post property on the MLS and install a yard sign, and anyone with a pulse can wait for a buyer to come along. We don't take the passive approach. As soon as we are hired, we get to work on finding your buyer with the power and reach of  the largest privately held brokerage in the USA, Howard Hanna.

First, we collaborate with our valued client on the best pricing strategy for your goals. Our price recommendations will guide you to choosing the number that attracts the most enthusiastic response from the buying public and to maximize the seller's bottom line.

We start with the highest quality professional imaging available: professional photography, floor plans, virtual tours, and marketing copy that makes an impact on the target buyer.

Our digital assets and Internet presence are the envy of the industry. It's not enough to have our listings on all the search sites; we work to find buyers via targeted social media, search engine optimization, and customized strategy to put your listing in front of the most ready, willing and able buyers possible. The resulting analytics are carefully reviewed, then adjusted as we learn what yields the best results. All web traffic, analytics, and relevant data is shared transparently with the seller so you can see the work being done on your behalf.

Our listings are shared with our international partners in Leading Real Estate Companies of the World, the vast Howard Hanna referral networks -including corporate relocation, and our many other affiliations all add up to a juggernaut of marketing power no other brand can match.

Finding potential buyers is just the beginning. Evaluating offers, vetting the qualifications of the potential purchaser, advice on negotiations, advocating for you on inspections, following up with buyer appraisals, mortgages, underwriting, and all the vagaries of the purchase process in our unique marketplace is baked into our work. Our job is to shepherd the transaction to the closing with your best interests as our north star. Our track record tells the story best. Our team alone has closed on more than 3,000 sales on behalf of our clients worth more than $3 billion. As proud as we are of the results, we know that every new file will have its own journey, and we never waiver in our commitment to being on our game on your behalf. Until we get you happily closed, the job is not done.

We don’t want to just sell your property. We want to be your agent for life, and for you to happily refer us to others. For our team, it’s not enough to sell the most houses or for the best price. We want you to be ecstatic with your experience with us. Our goal is to be the best real estate experience the client has ever had.